The SUMBRIC@ logo adopts the spiral structure design, takes the umbrella top as the design idea, and uses the unique font and full and round decoration to build the core brand image and convey the strong brand meaning. The logo design concept comes from our understanding of outdoor fabrics. Combined with the shape of the sun umbrella, the spiral composition represents the support of SUMBRIC@ for the sustainable development of the environment. It embodies the circle concept of "environmental protection, function and development".".

SUMBRIC@ pays more attention to the performance of fabrics, which is compared with traditional dyed fabrics. It has a longer service life and avoids the troubles caused by inferior fabrics to users and the pollution to the environment after abandonment.